May 25
There’s a lot of fun to be had with Google Trends. A public web facility of Google.com, Google Trends shows how often a specific search phrase is entered in comparison to the total search-volume across different regions of the world.
Google Trends can be so much more than just a cool way to see what other people are looking at. It’s a phenomenal tool for internet marketing. Realizing this, Google launched “Google Insights for Search” in August of 2008.
This public tool was designed specifically for internet marketing, allowing users to easily compare search patterns across any region, category, or time frame.
Google Insight can help you determine which keywords resonate best. This is vital information when attempting to market over the internet.
Data is displayed on a scale from 0 to 100, with each point on the graph being divided by the higest point of popularity. As Google puts it, “our system designates (the) peak as 100. Now let’s suppose that interest decreased significantly in December, where the next highest peak was approximately half of what it was in November. That peak would then be designated as 50, and so on.”
Often it’s not the most important phrases that are the most popular, and not knowing the most-used terminology can cripple your business. Both Google Trends and Google Insight can be exceptional tools in assisting you with your internet marketing.
May 11
If you haven’t joined the SEO wagon, this might be the right time. A recent survey of more than 100 online retailers and store retailers, large and small, showed that search engine marketing remains a leading source of site traffic and sales.
The survey focused on search engine marketing, encompassing PPC campaigns and SEO marketing, and 27% of retailers surveyed said that search engine marketing is responsible for more than half of their sales online. 47% of the respondents said that they owe more than a quarter of their online sales to SEO and PPC.
In addition, 45% of the retailers noted that over the last year they’ve increased their SEO and PPC budgets and 49% of the respondents said that they will increase SEO budget during the coming year.
It’s never too late to start a smart internet marketing campaign. If you want to join the internet marketing revolution, visit www.AjaxUnion.com today!
Apr 20

Twitter is essentially a micro-blog and should be a key part of any smart internet marketing plan. Through Twitter, companies can post updates, comments and thoughts about their products and services in 140 characters or less, and this activity can help direct traffic back to their websites. It’s a no-cost way to engage with your customers and potential customers, and it demands little of your valuable time.
Companies can use Twitter to announce specials, deals or sales instantly to a large audience. Dell and Woot have embraced this form of marketing, with a lot of success.
If your company provides services like pest control or home modifications, you can use Twitter to announce interesting facts and trivia about your line of work.
Encourage interaction and conversation by posing a question, and when users reply or ask further questions, respond by placing an ‘@’ symbol in front of their username.
You can also use Twitter to post URLs to content on your company’s blogs and websites. If you have a long URL that you want to market on Twitter, save space by converting into a short URL at TinyURL.com.
For more information about how Twitter and other forms of social media can help your business, contact an internet marketing company today.
Mar 29

In the cocktail party of SEO (Search Engine Optimization) there are many competitors, but few are as tasty as others. For SEO, the AnewB plan is quite choice. The delectable combination of blogging, social bookmarks like Delicious and Stumble Upon, social networking like Twitter, Facebook, and Flickr, classifieds posted on Craigs List, Back Page, and articles housed on database websites, is all insurmountable help to improving your search engine ranking.
I enjoy AnewB whenever I can, because it works out so well for my web site. It’s true that it has seen drastically improved traffic ever since I began ANewBing it. Interesting verbage. Yes, it seems that soon enough, in the same way that Xerox came to mean “make photocopies,” AnewBing will mean “to improve your company’s search engine ranking.” I coined it too, so don’t try and take the credit for it! You get enough help from the plan itself.
When ANewBing, it’s important to be patient and watch your baby grow. I enjoy tracking my website; I follow it daily as it moves around Google. And the best part about Anew B is that daily, there are added features to your company’s plan, so literally every day, it grows and gets better.
Mar 17

Internet Marketing
New data this week confirms what internet marketing experts have known for a while: Facebook is on the rise. A phenomenal rise.
According to web analytics firm Expertian Hitwise, more people visited Facebook than any other website in the United States during the week ending March 13 – even ousting Google in popularity. Facebook has achieved the number one spot before – on the weekend of March 6 and 7 (the day of the Academy Awards ceremony) and on Christmas Eve, Christmas Day, and New Year’s Day – but this was the first time it has achieved a sustained lead.
Expertian Hitwise said the market share of visits to Facebook increased a whopping 185 percent last week, compared to the same week last year. The visits to Google, on the other hand, increased only 9 percent during the same timeframe.
There are more than 400 million regular users of Facebook around the world. Around half visit the site every day to post photos or status updates, check their messages and friends’ news feeds, and, increasingly, play games. Popular Facebook games include FarmVille, Café World, Texas HoldEm Poker and Happy Aquarium.
Social media never sleeps, which means applications like Facebook are a key part of a smart internet marketing plan for businesses. More people are finding remote social networking a more convenient and instant way to socialize, as well as connect with products and services that interest them.
Feb 24

What are you doing to help your small business succeed in the wonderful world of the Web? Search engine optimization (SEO) is a powerful tool that’s increasing your business’s visibility on the internet, and you can optimize your site by following a few simple rules. Remember that smart internet marketing doesn’t just happen overnight. You need a smart plan to help you get there.
A good internet marketing plan involves a mix of SEO strategies like blogging, articles, classified ads, directories, social networking and linking: you strengthen and increase the visibility and relevance of your business by putting out there in a range of different forms and forums. Basically, you want to put all your eggs in more than one basket.
Naturally, your target audience will help determine the strategies that make up your marketing plan. Social networking tools like Facebook, Twitter and YouTube are great for reaching younger audiences. These tools can help you create a buzz around your product and get your consumers taking about it. If you sell sneakers for Hipsters, then Twitter is probably where you want to be. And speaking of Hipsters, why not go for a classified ad on Craigslist as well.
If you want your business to be at the top of its game, contact us and we can help you succeed with a holistic approach to internet marketing.
Feb 02

When owning a business or running a website online, sometimes as owners we simply cannot do it all on our own. And that’s okay! No one expects you to know every single in and out of the marketing industry. This is why smart Internet Marketing companies like Ajax Union are available to people such as yourself.
You want the best for your business and you really want to reach for the stars and we can help you do that. We take what we know and we guide you into becoming the successful business you really want to be. We offer an array of services to suit your business needs everything from Internet Marketing and Business Development services to strategic planning, Web 2.0 marketing, direct marketing, article marketing, content creation and Social Networking. The more you DO for your business and the more you try to promote it and get it out there, the more people you are going to find that need your business service or your product.
The more promotion means the better chance you have at getting what you want out of your Internet business have it be sales or contacts, we can utilize what we know in smart Internet Marketing to get YOU where you want to be with your business.